Selling Success News August 2011

Successful Selling 2011 â€" an incredible day for sales professionals Time is running out to cash in on the earlyâ€"bird discount for Successful Selling 2011 â€" the UK's leading sales event, being held on 20 October at the Ricoh Arena, Coventry. ISMM has assembled an incredible line-up of world-class speakers for Successful Selling â€" including Michael Portillo speaking on leadership â€" to inspire, motivate and dramatically increase the performance of you and your team. In addition, this year for the first time you can visit Sales Expo, an exhibition running alongside the conference, offering a wide range of products and services specifically designed to improve your sales performance. This is the 'don't miss' sales event of the year. Last year's event was a sell-out, so to avoid disappointment and to benefit from the special early booking rate, call 01582 840001, email sales@ismm.co.uk or visit www.ismm.co.uk

ISMM Education update Ofqual officially recognises ISMM sales apprenticeship certificate The ISMM's Level 2 Certificate in Principles of Selling has just been launched. This qualification forms the knowledge part of the Level 2 Apprenticeship in Sales and Telesales and is an introduction to the core knowledge needed to be able to start a first job in sales. Moreover, as this qualification can be used as part of an Apprenticeship it is one of the few qualifications that can still attract public funding. The course of study leading to the award of the Certificate provides a good basic understanding of sales, including: • Understanding legal, regulatory and ethical requirements in sales or marketing • Understanding the sales environment • Understanding sales techniques and processes • Sales targets • Principles of presentations and demonstrations in sales • Principles of personal responsibilities and working in a business environment. Stephen Wright, the ISMM's Commercial Director, said: "We expect the qualification to be taken up primarily by school leavers undertaking an Apprenticeship, where they're typically based at work for four days a week and trained in college one day a week, however the qualification is flexible and suitable to a wide range of situations where a basic understanding of sales principles is required." For further details call the ISMM Education team on 01582 843260 or email education@ismm.co.uk